Are They Real? Yes Benefit, They’re Real!

The chances are, you have already heard of the hyped up Benefit They’re Real Mascara, but I hope you still enjoy these awesome landscape (+mascara) pictures. I got this item from the July London Meet up (#julylondonmeetup) and it’s become THE most used mascara in my tiny collection of 5 mascaras (oh well). Benefit Cosmetics never fails to surprise me with new solution and innovative products ranging from lip tint to pore minimising balm. Not to mention, you can in one way or another, relate to all the cheeky names of their products; High Beam, Bo-ing, Porefessional etc. etc. you know the drill.
Apparently They’re Real is UK’s no.1 selling mascara. The uniqueness of this mascara is its name and effect. They’re Real without doubt refer to your lashes (or in my pictures, the mountain in the background). It was launch in 2012 and has won many rewards for Best Make-Up Newcomer including CEW Beauty and The Beauty Shortlist. So is it really THAT amazing? See down below…
Benefit They’re Real Mascara
Benefit They're Real Mascara Review
Benefit They're Real Mascara Review
Result (2 coats)
Benefit They're Real Mascara Review
Benefit They're Real Mascara Review
Benefit They’re Real Mascara* (8.5g/拢19.50)
Product description:
“They’re real! is the UK’s No.1 best-selling mascara!*They’re real! lengthens, curls, volumizes, lifts & separates. Our jet black, long-wearing formula won鈥檛 smudge or dry out. A specially designed brush reveals lashes you never knew you had!What else you need to know:

  • 94% saw dramatic length & volume**
  • 90% saw base-to-tip curl**
  • 94% saw visible lift* 100% saw long-wearing results**
  • 100% saw long-wearing results**

*Source: The NPD Group. Value and Unit Line sales of the Total Prestige Mascara Makeup segment for 2012 Jan to Dec**Results observed in a consumer panel survey”

My view:
This is my first mascara review, so be kind. I hope the pictures are good enough to describe the difference between before and after. I suppose the most important thing about a mascara review is the final result. As you can see from the images above, I have very short eye lashes to begin with. So no matter what I do, they’ll still look “short”. The result is nonetheless, wonderful after two coats: strong looking lashes minus the “spider-effect”. It opened up my eyes and created a natural upward curl. I think it’s good enough alone for a very simple look like the one above. As a girl who likes wearing lots of eye make-up, I feel like I can wear it alone (with a bit of lipstick) and still be comfortable with social activities. I don’t think they look like fake lashes on me, it simply looks like I’m wearing lots of mascara. However, that’s good enough for someone who is not blessed with beautiful lashes. 馃槢

I find They’re Real Mascara a little too expensive for 拢19.50, but I suppose it’s one of those products you use everyday for months. This is not a waterproof formula (yet) so it will smudge. This happened to me the other day when it was hot and I was taking lots of photos and squinting a lot, but it’s bound to happen with any eye make-up. I’ve seen a few reviews where people mention that it’s hard to remove. I haven’t had this problem, but I suppose all the reviews are based on personal opinion.

What’s your opinion on Benefit They’re Real? By the way, let me know if you prefer the natural background or the ordinary white one.

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  1. August 23, 2013 / 6:44 pm

    I've read alot of rave reviews of this mascara but no before/after pictures so your pics were really helpful. If I were to purchase a high-end mascara,this would be my choice.

    • August 23, 2013 / 7:39 pm

      Aw thank you! I'm glad you found the pictures helpful. Yeah, it's a little expensive but it gave a nice result 馃檪 x

  2. August 23, 2013 / 7:07 pm

    I did a review on this too, and it wasn't great. Glad to see you like it though. 馃檪

    • August 23, 2013 / 7:40 pm

      I find that it's often the case for Benefit products. I'm not too keen on POREfessional while everyone else seem to love it! 馃槢 x

    • August 23, 2013 / 7:41 pm

      Good to hear! As you can tell, I love it too! x

  3. August 23, 2013 / 9:11 pm

    This mascara is amazing, i have 3 of them as i love it so much!
    Youve done a really good job of reviewing it so dont worry 馃檪

    Lovely blog, would love you to follow mine back.

    Frankie xXx

    • August 23, 2013 / 10:17 pm

      oh wow, 3 is a lot! lol.. Thanks for the lovely comment. 馃檪 Following back! x

  4. August 23, 2013 / 10:27 pm

    It looks great on you, although I haven't personally used it myself. I am LOVING the natural background 馃檪

    By the way, I've nominated you for the Very Inspiring Blogger award! I hope you can check it out 馃檪

    • August 24, 2013 / 9:13 am

      Thank you! Really happy that you love the background! Spent ages waiting for the sun and getting the angle right, lol.

      Yes, I will check that out 馃檪 x

  5. August 23, 2013 / 11:14 pm

    this review was really helpful, thank you! I loved the before and after pictures. I tend to use a MAC 'Haute and Naughty' mascara though, if you've used this one, would you say it is better?

    love your blog x

    • August 24, 2013 / 9:17 am

      What a nice comment! 馃檪 No sorry, I haven't tried MAC 'Haute and Naughty' so I can't compare. However, my favourite mascara ever is Lancome Hypnose Doll Eyes. 馃檪 x

    • August 24, 2013 / 9:20 am

      Me too! There's so much love for it 馃檪 x

  6. August 24, 2013 / 12:50 pm

    As much as this is a really good mascara, for me it's not the wonder product that it is for others. It's as good as lots of high end brands, but I'm not sure what makes it's so cult, I'm really glad it worked for you though 馃檪


    • August 24, 2013 / 3:05 pm

      The thing is, EVERY Benefit product gets raved, simply because it is Benefit. I think it's often the case for their products though, it's black or white; some people love it while other's think differently. I find it a little too expensive, but it all comes down to what people look for in a mascara 馃檪 x

  7. August 25, 2013 / 11:15 am

    Absolutely love this mascara! I am on my second tube! It does such a good job with length! Great review 馃檪 xx RenaKiss and Make Up

    • August 25, 2013 / 1:38 pm

      I know, it's a fantastic mascara when it comes to lengthening 馃檪 x

    • August 25, 2013 / 8:30 pm

      Yeah, I think I saw it in ELLE ages ago but didn't get it somehow. 馃槢

      I'll go and check it out 馃檪 x

  8. August 25, 2013 / 9:12 pm

    I love this mascara! It's my favourite one, along with Loreal Telescopic! It's so amazing but yes a little expensive 馃檨 Lucky I still have a mini left yay! xx

    • August 25, 2013 / 9:41 pm

      I really like the L'Oreal Telescopic mascara too! 馃檪 x

    • August 29, 2013 / 5:52 pm

      Thank you for such beautiful words. 馃檪 Glad you found a mascara you love, not always easy, hehe. 馃檪 x

  9. August 29, 2013 / 5:09 pm

    How did you find it taking it off? I've always had such an issue with it. Leaves residue for DAYS.

    • August 29, 2013 / 5:56 pm

      Not that bad actually. It did take a bit more effort than any other mascara, but it all came off fine. I remove it with L'Oreal Eye Make-up Remover, then wash my face with a gentle cleanser that also removes make-up x

  10. September 11, 2013 / 4:28 pm

    I have this mascara but rarely reach for it because it's such a pain in the ass to remove… I think it's a bit over priced as well. Your eyelashes look great though!

    Eyeshadow Addicts Anonymous

    • September 13, 2013 / 11:13 am

      Yeah, everyone's been commenting on how difficult it is to remove. I always remove my makeup twice, so it hasn't been a problem for me. But yeah, for that price I think I'll stick to my favourite mascara, Doll Lashes. x